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In 2019, redk took part in the Digital Enterprise Show (DES), one of Europe’s leading events focused on digital transformation, innovation and business technology. Held at IFEMA Madrid from 21 to 23 May, DES 2019 brought together thousands of executives, technology providers and industry leaders to explore how organisations could adapt to a rapidly changing digital landscape.
During the event, redk was recognised alongside Zendesk with the award for Best Customer Service Excellence Solution, highlighting our joint commitment to helping organisations improve customer experience through technology and transformation.
DES 2019 also provided an opportunity for the redk team to share practical insights on CRM transformation and customer-centric growth.
Miguel Magán participated in the event, sharing his expertise on how organisations can modernise CRM strategies to improve efficiency, customer relationships and long-term business performance.
Meanwhile, Hideki Hashimura was joined by Cristina Garcia to present the PSN case study, exploring how customer experience plays a critical role in successful digital transformation programmes.
The 2019 edition of DES welcomed more than 26,000 visitors from over 50 countries and featured hundreds of organisations from across the digital economy.
Global technology leaders and innovative businesses gathered to discuss topics that continue to shape organisations today, including:
The event quickly established itself as a major meeting point for senior decision-makers looking to accelerate transformation and identify new growth opportunities.
While the event took place in 2019, the themes discussed remain highly relevant. Businesses continue to face many of the same priorities: improving customer experience, modernising operations and using technology to drive growth.
For redk, participating in DES 2019 reflected our long-standing focus on helping organisations connect strategy, CRM and digital innovation to deliver measurable results.
Today, redk continues to help organisations transform customer experience and business performance through platforms such as Salesforce, Zendesk and AI-enabled CRM ecosystems.
👉 Get in touch to discover how we can help accelerate your digital transformation journey.
