Kosmos Holding: Innovation in Business Opportunity Management

Kosmos Holding partnered with redk to implement monday.com CRM, streamlining operations across countries, enhancing internal communication, and enabling faster, data-driven decisions in the fast-paced world of sports entertainment.

Objectives

To successfully launch and manage innovative sports projects such as the King’s League, Kosmos Holding needed a robust operational framework. The company’s ambition to redefine the sports and entertainment landscape meant managing multiple projects simultaneously, across different countries, while keeping operations agile and efficient. To achieve this, Kosmos focused on key objectives:

Optimise cross-country operational management and coordination.

Improve internal communication and reporting processes.

Streamline the management of business opportunities and customer relationships.

Deploy a user-friendly, adaptable platform to support fast-paced decision-making.

Leverage expert guidance to ensure a successful CRM implementation and adoption.

Challenges & Solutions

Launching groundbreaking projects in the sports and entertainment industry presents unique operational challenges. For Kosmos, the King’s League represented not just an ambitious sporting event but a test of its ability to scale operations efficiently and maintain excellence. The company identified several key challenges that required innovative solutions, which were addressed with monday.com CRM and the expert support of redk:

Challenge

Solution

Desafio

Managing operations across multiple countries with complex project requirements.

Need for faster, more accurate business reporting and decision-making.

Limited internal processes for opportunity and customer management.

Lack of internal expertise for CRM adoption and optimisation.

Desire to simplify and modernise operational processes.

Solución

Implemented monday.com CRM, providing a centralised, intuitive platform for cross-country coordination.

Connected dashboards in real-time, enabling instant data access and informed decision-making.

Configured monday.com CRM workflows to streamline opportunity tracking and customer relationship management.

Engaged redk as a partner to provide ongoing support, guidance, and training during implementation.

Leveraged the adaptability of monday.com to redesign processes, reducing complexity and improving efficiency.

Key Results

The collaboration quickly proved transformative. By combining an adaptable and user-friendly platform with expert guidance, Kosmos was able to improve operational efficiency, internal collaboration, and decision-making speed. The immediate benefits were felt across the company, enhancing its ability to launch ambitious sports and entertainment initiatives while maintaining high standards:

Rapid CRM deployment ensured the team became fully operational in record time.

Internal communication improved significantly, reducing delays and misalignment.

Business reporting became faster, more accurate, and accessible in real-time.

Opportunity and customer management were streamlined, enhancing operational efficiency.

Kosmos strengthened its ability to innovate and maintain a competitive edge in sports entertainment.

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About

Kosmos Holding

Founded in 2017 in Barcelona by former professional footballer Gerard Piqué, Kosmos Holding was born out of a desire to redefine and take sport and entertainment to the next level, reflecting his vision to reimagine the game every day. Today, Kosmos is a leading company in creating and managing sports and entertainment events, known for its ability to innovate in the market and its commitment to excellence

Industry

Entertainment

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Name Surname

Position, Company name

redk has been available to solve any problems and answer any questions, acting as an extension of the internal team at Kosmos and offering constant support throughout the implementation process. That person that I don’t have in the team or within the company, I have with redk.

Simón Hernández

Commercial Analyst at Kosmos Holding

Kosmos Holding: Innovation in Business Opportunity Management

Objectives

Challenges & Solutions

Key Results

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